Your inbox shouldn't be where paid deals go to die

Brand DM requests, collab spam, "can I get a shoutout for free?", and genuine paid inquiries all land in the same place. Mastak filters the noise, routes serious brands to your media kit, and handles product sale conversations in parallel — so the inbox works for you instead of against you.

Set up your inbox filter freeNo credit card needed · Setup ~10 min

What a creator's DMs actually look like

You hit 50k followers. Congrats. Your DMs are now a graveyard of half-finished conversations. Three brands DMed you this week — two of them want a story mention in exchange for a $30 product, one of them might be real but you missed it because it came in between fourteen "collab?" messages from accounts with 200 followers.

And then there's the product side. You launched a digital download last month. When people comment asking about it, you mean to reply and follow up, but you're filming, editing, posting. The comments get a reply three days later. Most people who were ready to buy on impulse have moved on.

At 100k followers this compounds. At 500k it's completely unworkable without some kind of system.

Two pipelines running from one inbox

Inbound brand filter that routes by budget

Every inbound collab inquiry gets a response from the AI asking about campaign goals and budget range. Sub-threshold inquiries get a polite "here's our rate card for smaller budgets" response. Serious inquiries get routed to your media kit and prompted to book a call or email your manager.

Product sale funnel running in parallel

When someone comments on your product post, the AI opens a DM, qualifies their interest, and sends the purchase link. Both pipelines run simultaneously — brand inquiry in one DM thread, product sale in another — from the same Mastak setup.

Consistent rate card positioning

You stop underquoting when you're tired and overquoting when you're confident. The AI always represents your rates accurately, explains what's included, and handles the "that's too expensive" without you having to negotiate every inquiry personally.

Filtering a brand inquiry in real time

Hey! We're a skincare brand and would love to collab with you. Are you open to partnerships?
Hey! Thanks for reaching out. Always open to the right fit. What kind of campaign are you thinking — one-time post, ongoing ambassador, product review?
We're thinking an Instagram story + one feed post about our new serum.
Got it. Story + feed post package. What's your budget range for this campaign?
We have around $800-1000 for the full package.
QUALIFIED
That works with our story + feed rate. Let me send you the media kit with full specs, deliverables, and past campaign examples — takes about 2 minutes to review. What's the best email to send it to, or would you prefer I share the link here?
Link here works!
Here you go: [media kit link]. The kit includes audience demographics, engagement stats, and the booking form. If the budget and deliverables look good, the form goes straight to our team.

Mastak AI handles this filter. You set your minimum budget threshold, rate card details, and media kit link in playbook setup.

What creators gain from a filtered inbox

Real paid inquiries don't get buried

A $1,000 brand deal doesn't sit unread under 40 "collab?" messages. The AI responds to everything and routes quality leads to your attention.

Rate card enforced without negotiating every time

You define your floor. The AI holds it. You only see the inquiries that cleared the budget threshold.

Product sale funnel runs while you're filming

Someone comments on your digital product at 3pm while you're mid-shoot. By the time you wrap, the AI has already qualified them and sent the purchase link.

Both revenue streams active at once

Brand deals and product sales run in parallel pipelines from the same inbox. You don't have to choose which one to focus on.

The Creator Inbox Playbook

Two playbooks run side by side: the brand filter (sets your minimum budget, handles inquiry routing, delivers your media kit) and the product funnel (comment trigger, qualification, purchase link delivery). Takes about 15 minutes to configure both. Works across Instagram DMs, story replies, and Telegram if you have a community there.

One plan covers both pipelines

One real brand deal that came through because the AI didn't let it get buried pays for a year of Pro.

Free

$0/mo/mo

  • Rule-based replies (no AI)
  • 14-day AI trial when you upgrade
  • Basic media kit link delivery
  • Comment-to-DM trigger for product posts
Start free

Start

$12/mo/mo

  • 1,000 AI conversations/month
  • Budget threshold filtering for brands
  • Product qualification and purchase link flow
  • Handles both pipelines simultaneously
Start free

Pro

$24/mo/mo

  • 3,000 AI conversations/month
  • Multiple product playbooks
  • LLM choice for more natural brand conversations
  • Campaign follow-up sequences
Start free

FAQ

What's the minimum budget I can set for brand inquiries?
You set whatever floor makes sense for your rates. The AI will ask about budget and either route the inquiry forward or give the low-budget response you write. Most creators set it to their single-story rate minimum.
What if a brand sends a creative brief as an attachment?
The AI handles text conversations. If a brand sends an attachment, it'll let them know that materials should go to your email (which you specify) and give them that address. The conversation context is saved so you have the full thread when you follow up.
Can it handle sponsored content disclosure reminders?
Not automatically — FTC disclosure happens in your posts, not in the DM conversation. But you can add a note in the booking confirmation message that reminds the brand you'll be using standard disclosure language.
I sell merch, digital products, and take brand deals. Can all three run at once?
Yes. You create separate playbooks for each revenue stream and route by comment source or keyword. They run in parallel.
Does it work if I'm on Telegram as well as Instagram?
Yes. You can run the same or different playbooks on both platforms. Telegram is especially useful if you have a community or channel where fans buy your products directly.

Also built for

Online Coaches

Qualify leads before discovery calls.

Course Creators

Catch interested comments before they go cold.

Freelancers

Filter client inquiries by budget.

Telegram Channels

Automate your community's discussion group.

Stop letting real brand deals hide in the noise

Start trial covers 300 AI conversations for 14 days — both the brand filter and product pipeline included. No credit card upfront.

Get started freeNo credit card · Both pipelines included · Setup ~10 min