Changelog: what changed in Mastak

October 2026

Oct 22
Start the test chat over

You can now clear your test conversation in the simulator and replay a buyer from the first message after you change prices or wording.
Oct 21
Funnels for the posts you pick

Tie a funnel to specific posts and reels, or select all of them at once. The dashboard warns you when two funnels listen for the same code word and shows how each funnel and each post performs.
Oct 21
Code words that survive typos

A comment still triggers the funnel when the buyer misspells the code word, adds an emoji or types in capitals. When a post takes off, replies wait their turn in a queue instead of running into Instagram's limits, and long answers are trimmed to fit an Instagram message.
Oct 20
Four model levels

Savvy, Pro, Expert and Maestro. Pick how careful the replies should be; your plan decides which levels are open. Details on the pricing page.
Oct 19
One answer to a burst of messages

Buyers often send three short messages in a row. Mastak now waits a few seconds for them to finish and answers everything in one reply, instead of replying to the first line while they're still typing.

Jul 15
Handoff after the tenth reply

After the AI's tenth reply in a conversation, Mastak tells the buyer a person will pick it up and sends you an alert, so long chats don't run on without you.
Jul 5
Signed webhook for leads

Send each lead to your own URL, signed with HMAC so your server can check the request came from Mastak. Webhook docs

Jun 25
The first version

The dashboard, the funnel engine, the inbox where you take over any chat, and comment to DM on Instagram through Instagram's official API.