Mastak playbook

Med spa

"How much is Botox?" gets asked fifty ways, and nobody books until someone explains units.

Comment BOOK under a treatment reel, the AI shares price ranges and books a consult; clinical questions go to the provider.

A price question that ends at a free consult

A follower comments BOOK under a post. Here is the DM thread on the follower's phone a moment later, with the AI answering for Alder & Sage Aesthetics.

Where the chat ends

Free consult booked for Tuesday at 3:00 PM ET. Lead tagged: first visit, forehead lines, health question passed to the provider.

Read the whole chat
  1. Alder & Sage Aesthetics: Hi, thank you for reaching out to Alder & Sage. Which treatment are you thinking about?
  2. Customer: Botox for my forehead lines
  3. Alder & Sage Aesthetics: Happy to help. Is this your first visit with us?
  4. Customer: Yes. How much would it be?
  5. Alder & Sage Aesthetics: Neuromodulators start at $12 a unit. How many units you need depends on your face, so our provider sets that at a consultation. The consult itself is free.
  6. Customer: I'm breastfeeding, is that a problem?
  7. Alder & Sage Aesthetics: That's a question for our provider, and I wouldn't want to guess. Please bring it up with her at the consult. Which day works for you?
  8. Customer: Tuesday afternoon
  9. Alder & Sage Aesthetics: Tuesday at 3:00 PM ET is open with Elena, our nurse practitioner. You're booked for a free consult. Please keep health details for the visit, she'll ask in person.
Demo data. Alder & Sage Aesthetics, the customer, the prices and the times are made up.

What the AI handles

The med spa playbook comes with these conversations written in. Your own prices, hours and answers go on top.

  • Treatment menu for every commenter

    Sends the treatment menu to anyone who comments BOOK or CONSULT and asks which treatment they're curious about.

  • Consult booked with a deposit

    Books the consultation, explains the deposit if the spa uses one, confirms the slot.

  • 'How much is Botox?' answered honestly

    Gives the range from the card, explains that the exact price is set at the consult, then books it.

Code words in this playbook

  • BOOK
  • CONSULT
  • BOTOX
  • FILLER
  • GLOW

Pick the ones that fit your posts, or set your own.

How it goes in Mastak

Three steps in the dashboard. No code, and nobody has to get on a call with you.

  1. Connect Instagram

    Log in with Instagram and let Mastak answer your comments and messages. Instagram connection is in early access, by invite.

  2. Pick the med spa playbook

    Fill in your prices, hours and address, then choose the posts and a code word like BOOK. The AI answers only from what you put on your card.

  3. Go live

    Try it in the simulator first, playing the buyer. Once it's on, every chat shows up in your dashboard, and when someone needs you the AI goes quiet and sends you the thread.

See pricingAll niches

Get early access

Instagram connection opens by invite while Meta reviews the app. Leave your email and the invite comes from Drey, the founder.

Get early access