Mastak playbook
Hair colorist
"How much for balayage?" arrives without a photo, and the honest answer depends on hair you can't see.
Comment COLOR under a before and after reel, the AI asks for current color and a photo, then offers a consult or a slot.
Box dye, a photo and a free consult on the books
A follower comments COLOR under a post. Here is the DM thread on the follower's phone a moment later, with the AI answering for Honey Thread Hair Studio.
Where the chat ends
Free consult booked for Tuesday at 3:00 PM ET. Lead tagged: balayage, box dye, dark brown, photo received.
Read the whole chat
- Honey Thread Hair Studio: Hey love! What are we doing with your hair, and what's it like right now?
- Customer: Balayage. I've got box dye from last year, dark brown, past my shoulders
- Honey Thread Hair Studio: Love it. Color on top of box dye takes more time, so Jules needs to see it first. Can you send a photo in natural light?
- Customer: Sent. How much is it gonna be?
- Honey Thread Hair Studio: Balayage starts at $250 and with box dye to lift it usually runs $350 to $450. Jules confirms the number after a 15-minute consult, which is free. A session like this can take 4 hours.
- Customer: Can it be done in one session?
- Honey Thread Hair Studio: That's Jules's call once she sees your hair. She won't push it if it risks your hair, and she'll tell you the honest number of visits. Want a consult slot?
- Customer: yes, tuesday?
- Honey Thread Hair Studio: Tuesday at 3:00 PM ET is open. You're booked for a free consult with Jules, and we'll sort the color day from there. If your scalp is sensitive, mention it to her at the consult.
What the AI handles
The hair colorist playbook comes with these conversations written in. Your own prices, hours and answers go on top.
Color guide to consult request
Sends the free hair color guide, then asks about current color and length to set up a consult.
Color appointment with a deposit
Collects hair length, color history and photos, then books a consult or session.
Price answers that book the consult
Gives a range for the service, explains why the hair decides the price, and offers a consult.
Code words in this playbook
- APPT
- COLOR
- BALAYAGE
- PRICES
- CONSULT
Pick the ones that fit your posts, or set your own.
How it goes in Mastak
Three steps in the dashboard. No code, and nobody has to get on a call with you.
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Connect Instagram
Log in with Instagram and let Mastak answer your comments and messages. Instagram connection is in early access, by invite.
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Pick the hair colorist playbook
Fill in your prices, hours and address, then choose the posts and a code word like COLOR. The AI answers only from what you put on your card.
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Go live
Try it in the simulator first, playing the buyer. Once it's on, every chat shows up in your dashboard, and when someone needs you the AI goes quiet and sends you the thread.