Mastak playbook

Barber

Half your DMs say "you got anything today?" and you're the one holding the clippers.

Comment FADE under a cut reel, the AI answers walk-in questions, then books a chair and sends the booking link.

Cut, barber and time sorted in a few messages

A follower comments FADE under a post. Here is the DM thread on the follower's phone a moment later, with the AI answering for Corner Chair Barbershop.

Where the chat ends

Booked with Dre for Tuesday at 3:00 PM ET. Lead tagged: skin fade, beard trim, adult, weekday.

Read the whole chat
  1. Corner Chair Barbershop: Hey man. Walk-in or booking, and which barber?
  2. Customer: Booking. Skin fade and beard trim
  3. Corner Chair Barbershop: Skin fade is $40, beard trim is $15. Any barber in mind?
  4. Customer: Whoever is free Friday after 5
  5. Corner Chair Barbershop: Fridays are full after 5. Dre has Tuesday at 3:00 PM or Thursday at 6:30 PM.
  6. Customer: Tuesday works
  7. Corner Chair Barbershop: Booked with Dre, Tuesday at 3:00 PM ET. Takes about 45 minutes. Here's your booking link to confirm.
Demo data. Corner Chair Barbershop, the customer, the prices and the times are made up.

What the AI handles

The barber playbook comes with these conversations written in. Your own prices, hours and answers go on top.

  • Cut menu to booked chair

    Sends the service menu and the booking link in two short messages.

  • Barber booking in two messages

    Asks the cut and day, then sends the booking link for the right barber.

  • Price in one line, then the link

    Answers 'how much' right away and sends the booking link.

Code words in this playbook

  • APPT
  • BOOK
  • CUT
  • FADE
  • WALKIN

Pick the ones that fit your posts, or set your own.

How it goes in Mastak

Three steps in the dashboard. No code, and nobody has to get on a call with you.

  1. Connect Instagram

    Log in with Instagram and let Mastak answer your comments and messages. Instagram connection is in early access, by invite.

  2. Pick the barber playbook

    Fill in your prices, hours and address, then choose the posts and a code word like FADE. The AI answers only from what you put on your card.

  3. Go live

    Try it in the simulator first, playing the buyer. Once it's on, every chat shows up in your dashboard, and when someone needs you the AI goes quiet and sends you the thread.

See pricingAll niches

Get early access

Instagram connection opens by invite while Meta reviews the app. Leave your email and the invite comes from Drey, the founder.

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